Craig R. Rochette has operated his own Export Trading Company, CYR International LLC, here in Arizona since 1988. In this capacity he has consulted with and worked for several Valley companies in an effort to expand their export sales.
Mr. Rochette has specialized in launching health and beauty products for export, contract negotiations, succeeding in foreign registrations and international account management. These projects have spanned the Middle East, Africa, Europe, Latin America and Asia. He has developed a network of importing distributors and secured OFAC licenses for Sudan, Yemen, Iran and Syria. This also included direct negotiations with the Kuwait Ministry of Health as well as the designation of an approved supplier to the Iraq reconstruction efforts.
In addition, for a period of 5 years he had developed a regional sales meeting program for agents in the Middle East attending annually in Dubai for a major healthcare products conference. Between 1997 and 2013 he has organized exhibition appearances in over 25 countries, having travelled for business in another 35 countries. Most recently he was brought to Guangzhou China to speak at a conference for agents in the region. He has served locally as a guest panelist on doing business in Taiwan and the Middle East. In April 2018 he was awarded “Emerging Exporter” status by the Sun Corridor EDGE program. Craig graduated from Providence College, the Université de Fribourg (Switzerland) and the University of St. Andrews (Scotland). In 2002 he directed a European sales office in Southwest France for an Arizona manufacturer.